Magento, Authorize.Net and high-risk
Are you a high-risk merchant whose site sells electronic cigarettes, premium cigars, firearms via FFL to FFL transfer, or wine and spirits? If so, there are many reliable payment gateway and merchant account options available for you, and a correctly set up Authorize.Net account with high-risk processing applied for and integrated on the back end, may be your best bet.
What is Magento?
Magento Community is available as an open source (freely available and accessible) online shopping cart. Magento offers flexibility and control over how your e-Commerce store looks and functions online. Magento is well-known for:
- Being a reliable software platform
- Safely processing credit card payments
- Being scalable
- Being flexible by working with multiple payment gateways
Depending on the size of your business, there are three Magento solutions that you can choose from with plenty of features. These solutions put you in the driver’s seat for designing your store to support your brand, products, and customers. But is that all you need? No.
It’s great that you can put all your products up in your store, but how are your customers going to be able to pay you? That’s where Authorize.Net can allow you to accept credit card payments online.
What is Authorize.Net?
Authorize.Net is a payment gateway that sends an e-commerce customer’s transaction to your merchant account or your processor — quickly, efficiently and safely. Authorize.Net manages the routing of your e-commerce transactions similarly to how a credit card swipe machine you might find in your favorite local walk-in retail store manages and transmits cardholder data, but it does so online and with many more features. With the many options available when combining Magento and Authorize.Net, there are a wide variety of customizations available.
Are there alternatives to Authorize.Net?
Before January 2014, due to some prohibited category limitations, Authorize.Net was not always the best fit for a host of merchant types such as FFL dealers or vape and e-juice merchants. That is no longer the case – as long as you pair your Authorize.Net account to an appropriate, high-risk friendly merchant account is is a fantastic solution for nearly all merchant types (contact us anytime to learn more). But, even with those positive changes, NMI or Network Merchants is still a common, reliable, and feature-rich alternative that is an excellent choice for many merchants. It allows high-risk merchants to integrate more than one merchant account at a time. You can read more about NMI here. ePN is also a popular gateway especially for firearms dealers who sell online as it pairs seamlessly with the top gun auction sites. Read more about ePN by clicking here.
How does the process work?
On a basic level, gateways like Authorize.Net or NMI are complex software suites that work with Magento or other online shopping carts or software systems by sending and receiving data back and forth to your merchant account. Authorize.Net (or NMI) manage the complex routing of the data on behalf of the merchant (in this case you). Let me take you through some necessary steps:
Your customer purchases something online through your shopping cart.
The gateway does all the legwork by first passing the secure transaction information via a secure connection to the processor. The bank processor for where you have your merchant account submits the transaction to the major credit card network.
That credit card network then routes that transaction to the customer’s bank.
The issuing bank approves or declines the transaction and sends the information back to the processor who then sends it on to Authorize.net. Authorize.Net stores the transaction results and sends them to your website for the customer and merchant to see.
Credit card processing and accepting credit cards online can be a little overwhelming at first, but you have a friend in Tasker Payment Gateways. Because we happily work with start-ups and businesses that are new to Authorize.Net, we offer personal support in addition to the 24-7 support provided by Authorize.Net.
Tasker Payment Gateways is an affordable option for those in need of reliable, safe, and secure e-commerce solutions. We work with clients in establishing reliable e-commerce platforms that will allow their customers to browse, shop, and purchase with peace of mind. Contact us using the form below for quick, friendly, Magento specific payment gateway advice.