High-risk spotlight: online coaching and training
Earn more money and spend less time
Personal training, life coaching, and business coaching are great industries to be in but also have high turnover rates. This is, in part, because the amount of money a trainer makes is usually tied directly to how much time that trainer spends working. The more time a trainer puts in, the more money they can make, but without the ability to balance the rest of life, people tend to burn out after a few years and switch gears. This article details the career of an individual who was making a great living in health coaching and personal training but didn’t want to spend the amount of time necessary to maintain it. He started an online training program with great success, and you can too. By following tips we have collected from various sources, creating a website and getting a secure payment gateway and merchant account (contact us for recommendations), you could be making a great living and keep your personal life intact.
Build a reputation
If you have been working in personal fitness or coaching for any period of time, hopefully, you have a list of clients or people who would recommend you kindly to their friends and family. Once you think you have a decent enough following, build your website and begin building your online presence. Here is a link that gives you some great tips on getting started. This guide is also useful because it gives you tips on the business side of your online training program.
Create a wide-reaching network online
The next step is to find a platform that works for your needs, and build a website with it. Consider a member program and other great ways to keep customers coming back. You could build a video library and charge access to it, or use other creative ways of making your website useful. Make yourself a resource to anyone who wants to be in better shape, or whatever your coaching specialty may be. You can find a great list of software spotlights on our blog, many of which would be suitable for the needs of your industry. Alternatively, you could look through NMI’s supported program list and find one that fits you or contact us for a recommendation.
Accept payments and protect your business
Often, people in coaching and training realize that banks and payment processing companies consider their industry “high-risk” because of the recurring billing aspect of online training. This can make it especially difficult to collect payments online for your business. We can provide you with a simple solution, connecting your website to one of our preferred payment gateways through a merchant account which we can also recommend. We can help guide you through the entire process so you not only feel secure with your websites payment processing but you know that everything is working properly. If needed, we are also happy to dive into the details with you and make sure you are informed about chargebacks and other liabilities. Contact us to learn more or to get started. By following the great advice we found and building a secure website, you can make a great living as a trainer and also keep your work/life balance at a healthy level.