How we feel about Independence Day

How we feel about Independence Day The owner’s manuals for human prosperity No other system or experiment in human history has raised so many out of poverty and sustained it for so long. No other system has produced such innovation, innovation that has so dramatically and positively affected the lives of so many. There are 330 million Americans, the vast majority, when compared to the rest of the world live in relative prosperity,  in relative peace, and with relative freedom. The majority of the other places on earth that share similar blessings do so in no small part because their constitutions and governing concepts are modeled so closely after ours;… Read More

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Payment gateways, high-risk processing, and Brilliant Directories.

Payment gateways, high-risk processing, and Brilliant Directories Brilliant Directories makes a mark with merchants Brilliant Directories is a SaaS platform with extensive tools and functions to help both low-risk and certain high-risk e-commerce merchants build custom directories and websites while managing recurring billing and subscriptions. Because our clientele markets products commonly considered “prohibited” by many software companies, our question was, “are there also additional benefits for high-risk merchants wondering if they could utilize Brilliant Directories?” Well, for certain high-risk industries, the answer appears to be yes. Fortunately, Brilliant Directories is a great choice for many high-risk businesses, though, certain regulated and restricted products may not be compatible (more on that below.) Authorize.Net… Read More

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High-risk spotlight: iVenue Webmaster tools

High-risk spotlight: iVenue Webmaster tools If you are getting started in the e-commerce marketing side of creating web design, SEO, or hosting services you may be surprised when it comes time to find a reliable way to accept payments. If that sounds like you, and due to your clientele (adult oriented), your billing plan (free offer, billed after 30 days etc) or your product (SEO, recurring billing), your site has been categorized as “prohibited” by a payment system or deemed to be in a high-risk category, iVenue may be a tool for you, as long as you have the right payment system in place. iVenue, webmaster, and payment friendly iVenue is built for… Read More

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Software spotlight: Wild Apricot

Software spotlight: Wild Apricot This week we bring you another excellent software service that can improve your SaaS or e-commerce business. Wild Apricot is an all-in-one platform, which brings your subscription or association based service up to speed with modern ease of use and high-end functionality. It makes the need for multiple service providers obsolete, providing you with accounting, marketing, email, payment processing, and event scheduling right in one easy to use business website. Powerful processing There are so many different types of high-risk and low-risk businesses that can utilize Wild Apricot as a system from which all their credit card and data processing and management is done. From the golf… Read More

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What is transaction laundering?

What is transaction laundering? This week we found an interesting article detailing a method of fraud that many merchants may not even know is fraud! Transaction laundering is when a merchant processes payments on behalf of another business through a legitimate, but different merchant account. The issue is whether or not those payments were for illegal services, as often the products are legal just difficult to find processing for. The article focuses on transaction laundering via mobile sites, but it can be done just as easily on desktop sites as well. Here is the complete article. An example of transaction laundering a legal product. You may have an online merchant account for your dietary… Read More

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Online Firearms Sales 101

Online Firearms Sales 101 Despite public perception, internet sales of firearms are very regulated. If you’re a first-time FFL merchant looking to accept payments and sell online, you’ll need to obtain legal counsel from an attorney familiar with the purchase and shipping laws and regulations both at a federal level and for every state or territory to which you ship, particularly the Gun Control Act of 1968, which effectively prohibits the shipment of firearms across state lines to anyone except a licensed FFL dealer who can then complete the transaction. What this means in practice is that you cannot sell and ship directly to consumers, but rather that you must… Read More

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The Holiday e-commerce season is coming

The Holiday e-commerce season is coming If you are in e-commerce, the time to prepare for the holidays is now. Recently it dawned on me that the holiday season is right around the corner (at least in the e-commerce marketing world). I thought because there is so much going on this season, that it would be best to remind our readers to get a head start on planning while everyone is still wrapping up their back to school shopping. Email marketing: This Practical Ecommerce article has some sound advice on how to get your email marketing going for a successful shopping season. Ideas like putting together your strategy and artwork now,… Read More

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E-commerce customer acquisition tips

E-commerce customer acquisition tips Beyond the basics: Trying to reach the next level of customer acquisition for your online business but nothing seems to be working? After reading this great article from Kissmetrics, we gathered there are a lot of people out there who could use some of their advice. They go into depth on three key tactics that may be leading you astray. -Flat Design, which in small doses can be useful, but can easily be overdone. -Having IA (Information Architecture) that drives people away before they get a chance to spend money. -Carousels – Hint, by the numbers, they do more harm than good. So what are some… Read More

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Artificial intelligence and e-commerce, an inevitable combination

Artificial intelligence and e-commerce, an inevitable combination Have you been paying attention to the recent rise in artificial intelligence (AI) programs and algorithms online these days? Even Facebook has an auto message responder for its pages. A recent article from Information-Age.com gives a great overview of how AI is affecting and will continue to affect global e-commerce. The important thing is to stay ready for e-commerce change. If you aren’t keeping up to date on the newest tips and tricks of e-commerce marketing, you will quickly fall behind. AI can take many forms, from advanced logistics routing and fraud detection suites to more familiar forms such as site search plug-ins,… Read More

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When to turn away business

When to turn away business Say no sometimes, even when you need the business. We get it, you want to please everyone, you want to be the hero, you want to accept every referral, every online sale – you want it all. There will be times, however, when it’s necessary to say no. There may be a client that’s just too difficult or demanding. You may have a situation that, no matter what can’t be resolved, you may have an online order that’s too good to be true but you really need the sale. Over time and with more foresight, saying no gets easier. Our friends at Shopify have written a… Read More

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